Elena co-led strategy and interaction design on the NFL "Ways to Watch Project", a new experience that helps users navigate the nuances of game rights and streaming.

Her rapid adaptation to a new industry was remarkable; she quickly grasped NFL-specific terminology and game schedule intricacies.

Elena's clear and enthusiastic communication style delighted our clients, who were thrilled with her work and partnership. Her deliverables included well-structured wireframes and thorough documentation, all created in close collaboration with our visual and research teams.Elena's work was an integral part of this project's success, and I could not recommend her more highly!

Arjun Kalyanpur

Senior Director Product Strategy, Code and Theory - NFL Client

I was blown away at how much we were able to uncover in the OOUX workshop.

My team was almost ready to launch our web platform for athletic coaches and wanted to be 100% certain we had everything needed.

The workshop ensured we laid everything out, dove into the details to discern what was missing, and understood how everything tied together. We were able to identify any gaps and cover them before launch.

Plus, the object guide was really helpful to keep the entire team on the same page, especially for those that couldn’t make the workshop.

Nyla Pollard

Founder, Ballin'